I believe Instagram is a great tool to get your pictures out there for people to see and share.

Selvin Cortez asks

I believe Instagram is a great tool to get your pictures out there for people to see and share. At the same time I feel that it’s becoming saturated with self-portraits of “duck-faced” teens that have have a gazillion likes and get featured on the main page. How can a real photographer get his/her images on the main page like these teenybops?

Funny, I’ve noticed some of what you’re talking about. The Most Popular images aren’t always the best images.

While I’ve never been on the Most Popular page, I’ve read speculations about how Instagram determines it. For Instagram, the Most Popular page is like their secret sauce. I don’t think they’ll ever tell us exactly how they do it. It would reveal too much about how Instagram works. And since Instagram is built on Django (an open source software), it would be too revealing.

My best guess is that if you post a pic and X% like it within Y minutes, then you have your Z = making the Most Popular page.

I also read one story about a guy who felt like “my pictures are better than the stuff currently on that page!”. So he emailed Instagram. The story goes that he didn’t get a reply, but several weeks later, his pictures were featured on the Most Popular page.

So, who knows the voodoo that they do.

All we know is how to request whatever it is their system says is popular: http://instagram.com/developer/endpoints/media/

About John Bacon

Passionate about leveraging Google to benefit locally owned and operated businesses. I shop local, I bank local, but my cameras and lenses are German and Japanese.